10 Tips For Writing A Highly Persuasive Ad
Jun.15, 2008 in
Tips
- Publish a picture of yourself in your ad. This will show people that you’re not hiding behind your web site and you’re not afraid to backup your product.
- List how many famous or respected people have purchased your product in your ad. These people should be fairly known by your target audience.
- Publish the results of any tests your product has passed in your ad. Your product may have passed a durability test, safety test, quality test, etc.
- Publish the results of any positive surveys you’ve taken from your customers in your ad. Just survey your current customers and list the results.
- List any publications that have written about your business in your ad. It could be a product review, on a top ten list, an article, etc.
- List any related books that you’ve written in your ad. When you list a book(s) you’ve wrote, it gives you credibility because it shows you’re an expert.
- Have a professional looking web site to publish your ad on. When people visit your site and it looks unprofessional, they’ll relate that to your product.
- Publish any endorsements from famous people in your ad. Some people will think if a famous person, enjoys your product, so will they.
- Use a money back guarantee in your ad. This will remove the risk from your potential customers and show them that you stand behind your product.
- Provide testimonials from satisfied customers in your ad. The testimonials should include specific and believable results you customers have received.
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